THIS IS MAGENTO

by Robo

A short bio about Robo

If you run an online business or have any affiliation with ecommerce and you’ve not yet heard about Magento, then I’m going to have to ask you to stop what you’re doing, take some time out of your busy day, and get up to speed. It’s important. Here’s why:

 

Magento is not just another ecommerce player; it’s the open source ecommerce solution, now accounting for roughly 30% of market share among the top 30 ecommerce platforms.

 

Since Magento is an open source product, no one individual, group, or company owns its licensing rights. Anyone can use it. Anyone can develop extensions for it. Anyone can tackle the product’s debugging and other software maintenance tasks. The “community edition” of the software is free to use. There are also some extremely low cost commercial versions of Magento available, all of which can be had for only a fraction of the cost you’d pay for a traditional proprietary ecommerce solution.

THIS IS MAGENTO

So, you may be wondering, if the Magento platform is so effective and low cost, then who’s benefiting financially? The answer to that question: coders. Because Magento is becoming such a huge, emerging player in ecommerce, Magento development specialists have become in quite high demand and can command a substantial rate of pay. The extent to which your ecommerce business will require this kind of specialized support, of course, depends on a variety of factors—the complexity of your product catalog, how well your payment gateways integrate with the Magento software, etc. But if you take a look at how much you spend annually on a proprietary ecommerce solution, then you may likely find that hiring a qualified Magento developer is well worth the expense.

THIS IS MAGENTO


If you know (or think you know) a thing or two about programming and want to attempt to transfer all or part of your ecommerce business into Magento, then I strongly encourage you to prepare for some failures. Learning Magento will require a bit of an investment up front, but the good news is that the learning process can be an enjoyable one. There are several Magento-themed conferences hosted around the world. These conferences, such as Meet Magento NL, Bargento, Imagine, or Meet Magento DE, are a great place for learning and networking.

 

Now, aren’t you glad that you at least know about Magento? If you’re interested in how you can make Magento work for your business, then I would recommend a multi-pronged approach. Shop around for qualified developers, show them your site(s), and get estimates. Keep your eye open for those network and knowledge-boosting Magento events. Meanwhile, attempt a little DIY work— spend time on Magento learning forums, ask questions, and soak up some knowledge, experiment, prepare to fail, but expect to get better. In the end, you’ll likely come out with an ecommerce solution that will provide a greater ROI for your business. Good luck!

THIS IS MAGENTO

THIS IS MAGENTO

by Robo

A short bio about Robo

If you run an online business or have any affiliation with ecommerce and you’ve not yet heard about Magento, then I’m going to have to ask you to stop what you’re doing, take some time out of your busy day, and get up to speed. It’s important. Here’s why:

 

Magento is not just another ecommerce player; it’s the open source ecommerce solution, now accounting for roughly 30% of market share among the top 30 ecommerce platforms.

 

Since Magento is an open source product, no one individual, group, or company owns its licensing rights. Anyone can use it. Anyone can develop extensions for it. Anyone can tackle the product’s debugging and other software maintenance tasks. The “community edition” of the software is free to use. There are also some extremely low cost commercial versions of Magento available, all of which can be had for only a fraction of the cost you’d pay for a traditional proprietary ecommerce solution.

THIS IS MAGENTO

So, you may be wondering, if the Magento platform is so effective and low cost, then who’s benefiting financially? The answer to that question: coders. Because Magento is becoming such a huge, emerging player in ecommerce, Magento development specialists have become in quite high demand and can command a substantial rate of pay. The extent to which your ecommerce business will require this kind of specialized support, of course, depends on a variety of factors—the complexity of your product catalog, how well your payment gateways integrate with the Magento software, etc. But if you take a look at how much you spend annually on a proprietary ecommerce solution, then you may likely find that hiring a qualified Magento developer is well worth the expense.

THIS IS MAGENTO


If you know (or think you know) a thing or two about programming and want to attempt to transfer all or part of your ecommerce business into Magento, then I strongly encourage you to prepare for some failures. Learning Magento will require a bit of an investment up front, but the good news is that the learning process can be an enjoyable one. There are several Magento-themed conferences hosted around the world. These conferences, such as Meet Magento NL, Bargento, Imagine, or Meet Magento DE, are a great place for learning and networking.

 

Now, aren’t you glad that you at least know about Magento? If you’re interested in how you can make Magento work for your business, then I would recommend a multi-pronged approach. Shop around for qualified developers, show them your site(s), and get estimates. Keep your eye open for those network and knowledge-boosting Magento events. Meanwhile, attempt a little DIY work— spend time on Magento learning forums, ask questions, and soak up some knowledge, experiment, prepare to fail, but expect to get better. In the end, you’ll likely come out with an ecommerce solution that will provide a greater ROI for your business. Good luck!