Posted on Nov 17, 2017
A Robofirm Black Friday Guide You Have to…Checkout: https://t.co/70tUnupIJq
Growth hacking is a popular buzz word—attributed to the legendary entrepreneur, Sean Ellis, that denotes a single-minded focus on growth, meaning more users, more sales, more revenues, and more expansion opportunity. When this term was coined by Ellis, it was used mainly within the context of tech start-ups in desperate need of growth, so as to better understand how their product or service would truly function when paired to a viable customer base.
Your ecommerce site’s call to action (CTA) is ground zero in your point-of-sale operation - the moment of truth, where the rubber meets the road. In most online shopping cart programs, the CTA takes the form of a button with the words “Add to Cart” on it.
In the social media universe, Instagram was one of the slower platforms to be monetized. It’s only recently that Instagram has begun to come into its own as a platform with serious marketing potential. But now that it’s finally happened, Instagram is poised to become an exceptionally powerful marketing tool.
Amidst the many exhilarating sensory experiences that accompany the unboxing of a brand new, high tech gadget is the knowledge that what you’re enjoying is truly a once in a lifetime experience. Once your new television, smartphone, video game console, camera, video drone, etc. is fully unpackaged for the first time, that special moment is gone, never to return. So how did this banal practice emerge to be such a cultural phenomenon, with its own YouTube genre—watch cheapyD unbox his PS3—its own article on Wikipedia, and even its own snarky definition on Urban Dictionary?
Whether it’s a good experience or a poor one, customers form their impressions quickly and are equally quick about sharing their opinions with their friends, family members, and neighbors. Here are four ways that you can encourage positive and prolific word-of-mouth marketing through satisfied customers:
No matter how well you've optimized your content, researched your audience, and created your marketing strategies, you will still find customers who will abandon their carts before checking out. If you aren’t working to engage these “almost” customers, you are missing out on the opportunity to increase sales and improve customer relations. Convert your “almosts” into paying customers with an abandoned cart email strategy that is painless and efficient. Start by following these best practices for abandoned carts.
If you’re considering a jump into Magento to fulfill your ecommerce needs, then you will likely want some solid assurances that you’re positioned to reap real and substantial benefits. Here are some of the signature benefits you can expect if you learn how to leverage this powerful platform:
There’s no doubt that social media plays a major role in the world of online business. In fact, 73% of adults online use some form of social media. From a marketing perspective, the key to social media for businesses is to turn followers into loyal, paying customers. Every business should have a social media marketing strategy, and for each business, that strategy is going to look different. There are, however, a few key elements to every social media campaign.
When you’re working with Magento, knowledge is power. Here are some useful secrets to help you get the most out of the world’s premier, open source ecommerce solution: